Emme Hayes is a creative strategist and founder of Articles In Common, working to dissolve the barriers between outdoor identity and climate reality.

Her work begins where many outdoor conversations end — at the limits of access, achievement, and the stories the outdoor world tells about nature.

Having worked inside the outdoor industry — but not for it — Emme brings rare independence to conversations many organizations cannot publicly have. She surfaces the cultural undercurrents shaping outdoor behavior: entitlement to access, achievement as identity, and the belief that nature exists to serve human experience. These forces determine what the outdoor world protects — and what it leaves unprotected.

Through Articles In Common and Wild for Climate, Emme creates both systems and spaces that move outdoor culture beyond access and toward responsibility for wildlife and living ecosystems.